Froomador - "Can't This Wait" (album premiere)

The drama around modern music is like a great book, where multiple sides of the story are being told and people end up taking up different sides. There’s neither a right nor wrong answer, just personal preferences. On the one side is mainstream music, where three-chord progressions, catchy beats and rhythms, pop melodies, and sing-a-long lyrics dominate the airwaves and litter the charts of Billboard, Spotify, iTunes, and even Hype Machine.

On the other side of the equation are the thoughtful singer-songwriters, whose voices are increasingly being heard thanks to the expansiveness of the internet, the thousands of blogs dedicated to unearthing these hidden gems, and TV shows, movies, and major sites like Pitchfork and the same Hype Machine promoting their music. They are the ones who captivate us with their words and sound, who share with us their most intimate thoughts and their most devastating experiences. They are the ones who take us to familiar places and times or those that can only be imagined. They give us hope, they make shed tears, they help us escape reality for just a moment, but those few minutes are often beautiful.

Ryan Froom is one of those gifted artists who prefers to dazzle listeners with his words as oppose to blazing a trail of popular-music arrangements. Under the moniker Froomador, Froom is following in the footsteps of contemporaries Kurt Vile, Ryan Adams, and Calexico, and iconic artists like Elvis Costello to create music that ranges from indie rock, indie folk, folk-rock to even ’80s-esque pop-rock balladry. All of this is on display on Froom’s debut album, Can’t This Wait, which we are pleased to premiere today.

Froom’s wide-ranging sound, however, is only the palette for Froomador’s intimate songs, often focused on telling a story about seeking true love, having one’s heart broken, leaving a legacy behind, and finding redemption in life. These are songs – stories to be more accurate – that we all can relate to and still live today. The Latin-infused, folk-rocker “Digital Footprints” contemplates how the world of social media will affect our place in history and in the memories of our loved ones. The crushing rock ballad “London” reveals the harsh truth of the termination of an extraordinary love affair. “Solar Energy”, the Kurt Vile-esque indie-rocker and star of the album, is majestic also in its storytelling. Like a great story, Froom in a mere 3 minutes, 17 seconds tells multiple sides of a broken, abusive relationship, and how no matter the severity of the events it is the fear of losing something that holds people together.

Take a listen to Can’t This Wait in its entirety below and discover another singer-songwriter about to make waves.

Follow Froomador at: Website | Facebook | Instagram | Twitter

https://soundcloud.com/froomador/sets/cant-this-wait/s-ednm5

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